Skip to main content

Posts

Showing posts with the label Artist Brand

United Way Poster Winner

In my recent post “ Young Art Entrepreneur ” I discussed how I officially started my first art business at 17 years old, however, what I didn’t mention was that I had already had a long and illustrious career as a famed local artist. Well, perhaps I alluded to that in my “ Artist Biography 2010 ” and maybe also when I shared the award winning Bear With Me Logo from Kindergarten in “ Artist Biography Advice ”… Did I also mention that Artist’s often have large Egos and an over inflated sense of Self Importance? Yeah, that sort of thing happens to geniuses, it’s rough. Anyway, some Egomaniacs manage positive impact with their art, as was the case with my First Place United Way Poster from 1986 (age 13). Here is a look at it from a newspaper I found while touring memory lane with my son this past Thanksgiving break: Close up view of Amy E. Fraser's United Way poster from 1986 It looks like I had very strong opinions about eighty’s excess and shared this through (hopefull...

Be Someone They Can Envy

Hare Majesty Awaits by Amy E. Fraser      Many fascinating discussions have happened over the years with my best friend, we met when I moved to New York City in 1992 and have remained close ever since. She is a deep thinker with very specific opinions on pretty much everything. She is a leader, a trendsetter and against all things mainstream. This is a woman who knows who she is, what she wants and what she’s talking about. She’s always been this way. I’m not saying we agree on everything, we don’t. I’m also a woman of strong opinions. But when it comes to asking her for advice, I know she will have a definitive answer. When it comes to her thoughts on social media, she believes one can not maintain an audience unless they become someone the audience will envy and want to emulate.      Unfortunately for you dear reader, I’m probably not that person. My exploits on social media started in 2000. I’ve been making mistakes publicly ever s...

Catalog Portraits

The last post on Scanography reminded me to discuss the Exalted Beauty Medallion Catalog Portraits: Exalted Beauty Medallion Portraits of Amy E. Fraser      These rather humorous "Selfie" photos were taken before I had a phone camera, so we get to call them serious Fine Art Portraits. These were created intentionally for the purpose of Exalted Beauty Medallion Art Marketing, expanding the Artist Brand, insuring the Name/Face/Brand recognition and the all time favorite, letting the customer get to know You, because remember kids, patrons are buying You the Artist!      These Exalted Beauty Medallion self portraits were created for and posted on the Exalted Beauty blog at the completion of each medallion collection. The Exalted Beauty Medallion catalogs provided the extreme close up of the individual pieces, but the portraits provided an example for the customers to visualize how the medallion would actually look on. Besides, my medallion l...

Artist Statement 2001

Veneration by Amy E. Fraser 2001 Here is my Artist Statement from 2001:      The focus of my work is to celebrate, inspire and empower women. Through my works, I attempt to redefine Western femininity by reinterpreting and revitalizing aspects of female embodiment to give them new positive meaning. My philosophical outlook is Feminist/Humanist/Womanist. I emphasize the personal worth of the individual through her beauty, intellect, strength, emotional, instinctual and intuitive qualities, as the central importance of human values, as opposed to specific religious or cultural beliefs. Through my images I create a new dialogue about female sexuality, reproduction and self worth. The figures are iconographic, representing an all inclusive, universal woman. My work contains a wealth of information about feminism, women's issues, health, psychology, history, legend, myth and spiritual beliefs, all of which have been interpreted by and created from the perspective...

Materials and Methods 2004

Once Upon A Dream... by Amy E. Fraser Here is a description of my Materials and Methods from 2004:      The paintings shown on AEFraser.com are accomplished with Acrylic Paint on Masonite. I use a unique, time-consuming paint process to create my signature painting style. On average, I put 100 or more hours into each image from the time of conception to completion, regardless of the final painting size.      I begin with a sketch that I often rework with use of a computer. Once the drawing process is complete, the image is transferred to a comparably shaped Masonite board. Each Masonite board is prepared with three or more coats of gesso, protecting the final image from chemicals used in the board's production. The under painting begins with solid areas of color and line work in opaque acrylic paint. At this point, I begin to form an idea of where I am going to go with color. Paper and pour polyurethane are sometimes included in the und...

Artist Biography 2010

Here is the Amy E. Fraser Artist Biography from 2010:  AMY E. FRASER FINE ARTIST: Acrylic Painter and Polymer Jewelry Sculptor           Born in Lebanon, NH, 1973, Amy E. Fraser came into this world knowing that she was an Artist. Before she could talk or walk she was creating art. Her entire childhood is chronicled by which drawing, painting, sculpture, sewing or photography project she was working on at the time. While she briefly entertained fantasies about becoming a ballerina, a veterinarian and a super model, there was never any real question about her true identity and destiny as an Artist.             At age 14, Amy enrolled in her first college level art course at Vermont Community College. In high school, she consumed every available art class, from drafting to photography and everything in-between, including turning all of her *serious* classes into opport...